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Cake & Baked Goods Pricing Calculator
How to price what you bake from home — cakes, cookies, sourdough, all of it. Four quick steps, and a price that actually pays you.
Name it the way it appears on your menu — the free profit tracker matches recipes to menu items by name and fills in your cost per item automatically.
What did this batch of ingredients cost?
How many does the batch make?
Your time — count every minute
Mixing, shaping, decorating, cleanup, label-sticking. Decorated cakes: yes, all three hours count.
Packaging, per item
Bag + label + ribbon. A kraft-and-twine look runs well under $0.75. Cookies often share a bag — split the cost.
Your price
Fill in your batch cost and how many it makes — your price appears here as you type. Or tap an example above to see how it works.
Your numbers stay on this device as you type — nothing to save for that. To keep a recipe in your list, name it and hit save; signed in, it also syncs to your account and follows you to any device. ×3 is the floor, not the price: your pay and packaging go on top, which is why this number might be higher than you expected. That’s the point.
Selling already? Track what you actually made each week with the free profit tracker — a recipe saved here fills in your costs there automatically.
Got your price? The next step is somewhere to send people. Your porch shop page is free — your menu, your photos, your pickup window, in about ten minutes.
List your porch shop — always freePricing questions, answered
- How much should I charge for sourdough bread?
- Work from your costs up: triple your ingredient cost as a floor, then add your time and packaging. For reference, plain porch and farmers-market sourdough loaves commonly run about $10–15, with flavored loaves higher — if your math lands there, you’re in good company. If it lands below, raise it: underpricing is the most-named reason home bakers quit.
- How much should I charge for cookies by the dozen?
- Cost a batch, triple it, add your time and packaging, and divide by your yield. Everyday drop cookies often land around $2–3 each. Custom decorated sugar cookies are a different product — simpler themed sets may start around $36–48 a dozen, while detailed custom sets commonly sell for $55–72+ because the decorating hours are the product. Count every minute and the calculator prices them correctly.
- How much should I charge for a homemade cake?
- The same method works — the trap is forgetting your hours. A decorated cake can take three or more hours, and that time belongs in the price: basic 8-inch buttercream cakes commonly run $65–120 (roughly $6–7 a serving), and cake pricing guides agree ingredients should be only about a quarter of the price. Enter every minute, including decorating and cleanup, and a three-digit number for a custom cake is normal — not greedy.
- Why multiply ingredients by three?
- The ×3 is a floor, not the price. It roughly covers everything that isn’t on your receipt — your oven and power, the batch that flops, the test bakes. Your pay and packaging then go on top. Selling at bare ingredient cost ×3 with no labor added is how home bakers end up working for free.
This is the pricing method from our Utah porch-bakery starter guide. Selling from home in Utah? The legal side — labels, paths, fees — is free too: Utah cottage food laws, in plain English.